Term
Brand
Definition
On The Campaign Registry (TCR), a Brand is the business or organization that is sending 10DLC messages to customers’ mobile phones, and who the customer believes is sending the message.
FREE GUIDE: Preparing Customers for the Unregistered A2P 10DLC Cut Off
On The Campaign Registry (TCR), a Brand is the business or organization that is sending 10DLC messages to customers’ mobile phones, and who the customer believes is sending the message.