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Blog Post
Published:
July 15, 2026

Why the Los Angeles Times Featured Telgorithm's RCS Business Messaging Launch

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Laptop showing LA Times article on the screen

A Closer Look at the Innovation Behind the Next Generation of Business Messaging

When the Los Angeles Times recently featured Telgorithm's launch of our new RCS Business Messaging suite, the story wasn't simply about adding another messaging channel.

It was about a broader shift taking place across the messaging industry.

As businesses look beyond traditional SMS, expectations for business messaging are changing. Rich media, branded experiences, AI-powered customer interactions, and seamless cross-channel communication are quickly becoming the new standard. But bringing those capabilities to market requires far more than supporting a new protocol.

It requires infrastructure built for real-world deployment.

That's exactly what we set out to build.

Rethinking What an RCS Platform Should Deliver

For years, business messaging has largely been measured one message at a time.

Today's customer interactions look very different.

Support conversations, AI assistants, guided purchasing experiences, and customer feedback loops all depend on ongoing, dynamic conversations—not isolated notifications.

Our RCS Business Messaging suite was designed with that evolution in mind.

Alongside traditional RCS capabilities, we introduced Conversational RCS, enabling session-based pricing that makes extended two-way conversations significantly more practical for modern customer engagement. Whether powered by human agents or AI, businesses can focus on delivering better experiences instead of counting every message exchanged.

Innovation Beyond the Conversation

Great customer experiences depend on more than beautiful messages.

They also depend on what happens behind the scenes.

That's why our platform combines Conversational RCS with intelligent RCS fallback, helping conversations continue when RCS isn't available, along with our patented Smart Queueing technology that proactively optimizes message throughput under carrier limits.

Together, these capabilities help organizations move beyond simply enabling RCS and toward deploying it with greater confidence, reliability, and scalability.

Looking Ahead

We're honored that the Los Angeles Times chose to highlight our launch and the work our team has invested in building the next generation of business messaging infrastructure.

As RCS adoption continues to accelerate, we believe the industry's focus will increasingly shift from what rich messaging can do to how businesses can successfully deploy it at scale.

If you'd like to learn more about our vision for RCS Business Messaging—and what caught the attention of the Los Angeles Times—we invite you to read the full feature below.

Read the article: “Telgorithm Pioneers Conversational RCS Business Messaging with Patented Fallback Tech.”

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